10x Shopping in Ommen: from boutiques to farm stores

Ommen is just the right size to happily wander around for a few hours without losing your sense of direction for even a moment. The shops are cozily clustered together, parking is within walking distance, and the atmosphere is friendly and almost village-like, yet the range of stores will surprise you. Because yes, it really is diverse: from drugstores and perfumeries, opticians and phone shops to sports stores, bookshops, pet stores, fashion and everything in between. The cobbled streets and beautiful (sometimes monumental) buildings complete the scene!

In the heart of the town, you’ll find charming boutiques with clothing that’s just that little bit different. No run-of-the-mill pieces here, but collections put together with care. Don’t be surprised if the staff know you by name, and you can expect honest advice – they’re happy to help you find something beautiful. Whether you’re going for chic, casual, vintage and second-hand, or comfy, in Ommen you can do it all.

If you love interiors, Ommen is the place for you. The town has a surprisingly large number of home and lifestyle stores that instantly make you want to revamp your house. From stylish furniture to scented candles, tableware, cushions, as well as brocante and art – these are the kinds of shops where you can browse for hours. And the best part? They’re often run by enthusiastic locals from Ommen who know exactly what their customers like.

Of course, you’ll also find your usual favourites in Ommen. From the brand-new Wibra to Action and an award-winning HEMA, perfect for everyday essentials or little moments of joy. Because let’s be honest: an afternoon of shopping is only complete when you can find a bit of everything, from affordable to special.

As soon as you walk through the town centre, you can smell it: fresh bread, tangy cheese and the aroma of roasted nuts. In Ommen’s delicatessen shops you’ll find the best from nearby: creamy cheeses, artisanal chocolate, wine, nuts, jam and fresh dairy. Perfect for a cosy drinks night or simply to treat yourself.

If you drive, cycle or walk a bit further out of town, you’ll find the cosy mill and farm shops of Ommen and its surrounding hamlets. Here you can buy fresh vegetables, eggs, meat straight from the farm, honey, jam or flowers from the fields. No mass production, but pure products with a story, often sold by the miller, farmer or farmer’s wife themselves. And believe us: after one visit, you won’t want anything else. Did you know that in Vilsteren there’s a farmers’ market every third Saturday of the month? Definitely worth a visit!

A bit of greenery makes everything better. At the florists in and around Ommen, you step into a fragrant oasis full of colour and atmosphere. And just outside the centre you’ll find the large garden centre, where, besides plants and flowers, you’ll also find plenty of inspiration for your home. Perfect to end your day with, or simply to wander around among the greenery.

A proper shopping trip is only complete with a tasty break. Luckily, in Ommen you’re (literally) in the right place: you’ll find cosy cafés, snug lunch spots and restaurants on every corner. In summer you can relax on a sunny terrace with a view of the river Vecht; in winter you warm up by an open fire with a cappuccino or hot chocolate topped with a big swirl of whipped cream. And I bet you’ll pop into another shop afterwards, too.

Art lovers will also be in their element in Ommen. On the edge of the town centre you’ll find several beautiful galleries and art dealers, ranging from modern paintings to remarkable sculptures and glass art. The atmosphere is very welcoming: feel free to step inside to look around or have a chat with the artist. And if you prefer to enjoy art outdoors, walk the Panelenpad: a unique route through the town centre featuring works by local artists. It’s the perfect way to combine art and shopping in one relaxing afternoon.

If you love to shop sustainably, Ommen is a surprisingly good place to be. In and around the town you’ll find lovely thrift shops and vintage spots where you can score unique items. From pre-loved clothing to retro tableware, books, home accessories and characterful furniture – no one walks out with the same thing. The fun part about sustainable shopping in Ommen? You won’t find mass-produced goods, but items with a story. And with a bit of luck, you’ll stumble upon something you won’t find anywhere else. A win-win: good for your wallet, good for the planet, and just really fun to do.